|
AutoShow
If Subaru had better marketing way back when and promoted the SVX better via the AutoShows, more people would of been more inclined, if not aware of the SUBARU BRAND, to buy the SVX or XT6. The SVX and XT6 were relatively unkown and still today still unknown. I have people today still asking what type of car I drive or they look at my SVX in wonder. So it very important for a car manufacture to have a very visible pressence at a major autoshow to show the future products and to promote them. And to that point goes back to the SVX and XT6, poor marketing, poor sales of the car which equals terminating the car at the end. The SVX design to me, is still fresh and cutting edge, but design alone can not help sales, but along with design, good PR and getting the word help sell cars.
|